Events Senior Sales Manager, - Telecoms Industry

The Events Senior Sales Manager will sell exhibit space, sponsorships, and digital amplification for service provider events within an assigned territory, as well as integrated media campaigns and event amplification products. They will strategically manage an existing territory, develop sales plans and pipelines, and grow business through prospecting and cold calling. The role involves creating custom proposals, building relationships with current and new accounts, and collaborating with internal departments to meet and exceed sales goals.

Responsibilities

• Sell exhibit space and sponsorships to new and existing prospects and customers.
• Sell assigned digital/media products to new and existing prospects and customers.
• Strategically manage an existing territory, developing sales plans and pipelines that will lead to success through achievement of goals.
• Manage territory and pipeline utilising Salesforce.com, with strong organizational and planning skills to accomplish daily, weekly and monthly objectives.
• Make a priority of growing business by acting as a strategic partner for current customers as well as through prospecting and cold calling.
• Leverage the brand content team to help build partnerships and grow relationships.
• Create custom proposals combining client and market focused data with creative solutions to meet clients’ objectives.
• Develop and grow relationships with current and new accounts through scheduled calls, face-to-face meetings and by attending industry events when possible.
• Meet and exceed event and product budgeted sales goals.
• Utilize strong interpersonal skills to interact and coordinate with internal departments, including Content, Marketing, and Operations

Requirements

• Minimum 3-5 years of managing a territory, selling new business as well as managing/reselling existing accounts.
• Must have the desire to succeed and a competitive spirit.
• Proven success with and understanding of a structured sales process, including prospecting, building a pipeline, moving opportunities through the sales cycle; proposing, presenting and discussing solutions with marketing executives and other decision-makers.
• Desire to be perceived as a market evangelist and expert.
• Exemplary high standards for customer service, honesty, and integrity
• Must be a strong communicator who works well with large, complex teams.
• Strong written and verbal communication skills
• Ability to take initiative in identifying, addressing, and resolving day to day issues and challenges.
• Experience with Salesforce.com (or similar CRM) and Microsoft Office, particularly PowerPoint and Outlook (Teams a plus)

Nice to have

• Prior experience selling B2B media and/or events to technology marketers; exhibit space a plus.
• Experience selling to large, complex accounts using a consultative selling process.
• Experience with or knowledge of the cybersecurity, media and cyber research markets.
• Experience partnering with and leveraging internal content and subject matter experts

Benefits

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
• A flexible range of personal benefits to choose from, plus company funded private medical cover
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
• Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more
• Recognition for great work, with global awards and kudos programmes
• As an international company, the chance to collaborate with teams around the world