The Business Events Strategy Manager (Associations and Sectors) is responsible for driving policy-aligned and impact-focused elements of Scotland's business events activity, translating national government priorities into strategic propositions. Working with the Senior Business Events Manager, the role manages relationships across government, academia, innovation centres and national partners to position business events as a driver of economic, social and wellbeing outcomes. The post holder supports the Head of Business Events in running a new strategic group for Scotland and delivering a national strategic plan, as well as managing the Annual Associations & Sectors Survey.

Responsibilities

The post holder is responsible for driving policy aligned and impact focused elements of Scotland’s Business Events activity, translating national government priorities into strategic propositions that strengthen Scotland’s business events offering. Working with the Senior Business Events Manager (Association and Sectors), you will manage relationships across government, academia, innovation centres and national partners to position business events as a driver of economic, social and wellbeing outcomes. The role also supports the Head of Business Events to facilitate and effectively run a new business events strategic group for Scotland, which is includes representatives from government, DMOs, academia and key stakeholders. The post-holder will support this group and the Head of Business Events to deliver a national strategic plan for Scotland, outlining key strategic priorities for the sector in order to drive a step change in demand for business events in Scotland. The role will also manage the Annual Associations & Sectors Survey.

Benefits

This role is ideally based out of Edinburgh. VisitScotland operates a hybrid working culture, partially office and partially home based.